I was commissioned by Penta Foods to take a series of group photographs to represent their entire range. The photos are to be used on their website, printed brochures and promotions.
Some of the shots look deceptivley simple but involved more work. The snails have been taken out of the tin, packed up with a couple of golf balls, then replaced so that they look their best.
Where possible I have shot the products in their original packaging. This proved a challenge for the nuts and dried fruit as the plastic bags weren’t appealing, in the case of the nuts they were also quite dusty from the nuts inside. So I emptied enough from each bag so that they were all roughly the same height. Then folded back the bag tops so that they looked more how they might be displayed in a market. Each bag was then topped up with either sieved nuts or dried fruits.
I shot each product in both landscape and portrait formats to give the client more choice. I then uploaded all the photos to a mini website where they could see and approve the photos.